Karuizawas Arrive at Distribution

I just got word from our importer that our Karuizawa casks have passed customs inspection and have been delivered to the warehouse. There are a few things that need to be cleared up still, but we're expecting to take possession of the bottles next week. HOWEVER, there are more than 600 single bottle orders that need to be processed and organized, so don't expect the bottles to hit our retail stores for pick-up until at least another week after that. At this point in time I don't know if we'll have any bottles left over for general retail sale, as most of our available selection sold out on pre-order within hours. If there are leftovers we will of course make them available here.

We're almost there!

-David Driscoll


Big Brand Potential

One thing I mentioned yesterday on the blog was that big brands have both the potential for overpriced, profit-oriented crap and high-quality, superbly-crafted products that could only exist in a large volume matrix. That might mean a delicious blend composed of selections from a vast library of stock. It might also mean the capability to produce inexpensive, value-priced booze on a gigantic scale, further bringing down the cost of production and therefore the cost of the bottle for customers. One of the problems that "craft" producers have is their ultimate sticker price. Sure, you made your own whiskey by hand, macerating the grains by chewing them yourself, spitting them into a hand-crafted clay pot, using only your own saliva and the free-roaming yeast in the air to begin fermentation, before distilling it on an antique still thought to have been used by the early Mayans. But it's $100 a bottle! Do all those detailed production methods justify the final cost?

This is where big brands have the edge. While I know that many consumers have become used to rising prices on the Bourbon shelf, there are still values. And then there are the super values - whiskies so inexpensive that customers just assume they can't be any good. We carry two such whiskies at K&L: the George Dickel #8 Tennessee Whiskey made by Diageo and the Old Crow Reserve Kentucky Straight Bourbon made by Jim Beam. Diageo and Beam are two of the biggest corporations in the liquor game. They are gigantic, global operations with a finger in almost every booze pie available. It's because of their immense size that they can afford to sell George Dickel #8 for $14.99 a bottle and Old Crow Reserve (in liters!) for $13.99. Sure, they're dirt cheap. But that's because they're not good whiskies, right? Wrong.

Again, "good" whiskey depends not only on your taste, but your expectation (mostly the latter, in my opinion). If you're expecting the Old Crow to taste like 18 year old Stitzel-Weller, it doesn't. However, if you expect that it tastes like Draino mixed with rat poison and an old man's armpit, it doesn't taste like that either. Old Crow Reserve smells like Bourbon, with that classic Beam woody aroma. It tastes like Bourbon with a rich woody burst of sweetness right off the bat (it does finish a little thinly, however). And it mixes like Bourbon (try making a Manhattan with Old Crow and Carpano Antica. You'll be kicking yourself for wasting that High West Rendezvous you could have been sipping this whole time).

Dickel #8 is its own animal entirely and has a pretty devout following all over the country. There's a sweet and mellow corn aroma on the nose, a light oak flavor on the entry, and a long, soft kiss of vanilla on the back end. In my opinion, Dickel was made to drink on the rocks or with soda water. Even in today's age of boutique whiskey, it's still a ridiculous deal - especially when compared to some of craft whiskey options on the market. It's this type of product that can never be created on a smaller scale. It's this type of product that makes a player like Diageo a vital part of our whiskey community. While we may pull our hair out over their management of smaller single malt distilleries, we can't complain when they give us George Dickel #8 at $14.99 a bottle. That's the trade off.

While I know I don't need to convince anyone about Dickel (because I'm only preaching to the choir with many readers), I do think there will be some skepticism with the Old Crow. That's why I'm willing to put my money where my mouth is. I'll eat Crow so you can drink it (at least for the first 20 people to click on the link).

Give it a try. I think you'll be quite impressed for what you paid.

Old Crow Reserve Bourbon 1L $0.99 (SOLD OUT NOW) - Four year old Jim Beam in a liter bottle. You can't lose. For those who like the grainy component in the forefront, this is the value-priced mixer you've been dreaming of.

-David Driscoll


Questions from the Mailbox

Pretty much every morning for me begins with opening my eyes, making sure I'm in my own apartment, checking to see if I left a half-full glass of Scotch on top of the blanket, and reaching for my laptop to check my email. There are usually twenty-five to forty unread messages that have materialized sometime between the hours of 11 PM and 7 AM. I like to clear those out before brushing my teeth and commencing with fifty push-ups. An average day for me consists of about 300+ emails, of which 250+ will need a direct response. It's nice when I can move through at least 10% of those before leaving the house.

Lately there have been a lot of repeat questions in the old "inbox," so I've considered investing in a rubber stamp for some of them. However, I take pride in the fact that I'm able to answer every email individually. If someone takes the time to email me with a question they should get a direct answer. Not everyone has the time or the desire to actually write me, however, despite the fact that they may have a question. That's why I'm going to start answering some of these queries here on the blog. That way I might be able to clear up an issue that's been bothering you or nagging at your soul indirectly. Plus, you can forward the answers to other people you know who might have a similar question.

Most questions lately have been Bourbon-related. That makes sense seeing that we're running low on a number of expressions that are normally quite easy to find. On top of that, we've been forced into super-strict allocation measures for special edition releases that have confounded many K&L shoppers. Can it really be that hard to get a bottle? Without further ado, let's get started:

David - I'm in search of a bottle of Pappy or Stagg. How can I get one?

Getting a bottle of Stagg or Pappy at K&L is next to impossible. We're one of the most popular boutique retailers in the country so most people start with us. Our website gets scoured every second for new Bourbon releases, many of which will sell out in minutes if not seconds. On top of that, we have an insider whiskey email list that devours most special editions before we ever release them to the general public. If you're not on that list, your odds are zero. If you are on that list, your odds are just a bit above zero. We have so much pent up demand for Pappy and Stagg that we have now started a raffle system that involves us pulling names from a hat (figuratively). We usually get between 1,000 - 1,500 entries into each raffle.

On top of these almost insurmountable odds, Pappy and Stagg are only released once a year now - in the Fall. Technically these bottles are released in October, but that just means they're released to distribution. Once they've arrived in California, the Sazerac reps have to break up their state allocation into smaller allocations for every bar, restaurant, and retailer on the list. All the while, the buyers for these establishments are bitching, screaming, and moaning for their Pappy, threatening that they had better get more than they got last year or else they're never going to sell Buffalo Trace again. With all the pressure to get it right, it can sometimes take an extra month before the bottles are actually shipped to each account. Therefore, release dates are meaningless. You'll never know when the bottles will actually arrive. Last year we didn't get ours until December.

Your best bet to find a bottle of Pappy or Stagg is to visit the most out-of-the-way liquor store you can think of that might still be sitting on a bottle from last year, or even the year before. However, with the demand where it is today I highly doubt there are many places left that don't know what they have. There are guys out there who spend every waking moment searching out every last retail outlet known to man, hoping to find that treasure buried under an inch of dust. Even if your local retailer does get an allocation, I've heard stories of retail buyers hoarding their drop, purchasing their full allotment at their staff discount, only to turn right around and quadruple their money on Ebay. I have to fight off our own staff members with a stick. With the situation as it is today, the odds of finding a bottle of Pappy or Stagg on the shelf are lower than they've ever been and they're only getting lower.

Hope that helps! Have a nice day!

David - You're almost always out of Black Maple Hill and Weller 12, my two favorite whiskies. Can you recommend something similar for the same price?

Yes indeed, we are unable to order more BMH or Weller 12 right now, and even when we do get it in stock we sell out again immediately. Such is life. In the meantime, there are some alternatives. Replacing the Weller 12 is tough because it's only $25 a bottle and you get a lot of wheated whiskey for your money. Other wheaters would include its younger brothers: Weller Reserve and Old Weller Antique, but they don't really pack the richness that the 12 year does, tending more towards the pencil shaving, lean and spicy flavors. Larceny and Maker's Mark are also wheated, but they're a bit more mild and less intense. The Maker's 46 is probably the best replacement if you had to pick a wheated Bourbon, but it's $7 more a bottle. I tend to like the Evan Williams Single Barrel as a substitute for Weller 12, not because it tastes like Weller 12, but because it has a similar level of richness. The palate is creamier and softer, but it's the same price as the Weller 12 and, for me, it scratches that same itch.

Black Maple Hill is much easier to replace. It's made by Kentucky Bourbon Distillers ("made" meaning blended, as they don't have any aged whiskey they've distilled on their own) on behalf of CVI Brands just down the street from our Redwood City store. I find that KBD products tend to have similar profiles, especially that lean, grainy flavor that carries through most of their expressions. The Rowan's Creek for $39.99 is almost a spot-on replacement at times, depending on the batch you get. It's a tad higher in proof, so in my mind that justifies the extra few bucks you'll have to spend.

Let me know what you think!

David - When you say something is out of stock and that there's a "shortage," I'm confused because I went down the street to another store and saw it there. How is that possible?

Good question! Happy to answer that one. I guess the first thing I would say is that I'm not an official spokesman for retailers of America, only for K&L. I think sometimes people confuse the K&L blog as a general information site. Just because we're out of stock doesn't mean that other stores will be. We have a high-volume website that is updated constantly with real-time inventory, which means that we sell through things quickly. Whereas I can sell 180 bottles of Black Maple Hill in less than 30 minutes, it might take another store two years to sell that quantity. Therefore, you might find bottles from 2010 still sitting in a smaller retailer today if you check around. When I say a product is "unavailable" or that there's a "shortage" it means that I can't re-order from distribution. For example, I am currently out of Weller 12 year, Rock Hill Farms, and Black Maple Hill whiskies. I am unable to order more. If I could order more I would order thousands, but I can't even order one bottle. If I can't order any more, that means that no store in California can order more either. However, that doesn't mean they're not sitting on bottles they've ordered from the past.

A shortage won't always make itself known on the consumer level, only the retailer level. For example, we were out of Elmer T. Lee Bourbon for more than a month because California distribution didn't have any more to sell us. I'm sure that BevMo had some as did other stores, but not us because we sold our stock too quickly. That means I didn't buy enough the last time it was available. Part of my job is predicting how much we'll need to carry us through the next shortage. Sometimes, however, I'm only allowed to buy a certain amount, which doesn't allow me to backstock against the demand. Black Maple Hill, for example, is limited to 60 bottles now each time it arrives. That's only enough to last K&L about 30 minutes and that's with a "one bottle limit" per person. If I let people buy as much as they wanted it would be gone in seconds.

So you see, sometimes a "shortage" never affects the general public because distribution ends up getting more whiskey before the availability at retail "in general" sells through. Other times, however, there are periods of three to four months were no product is available anywhere. I think you'll start seeing this with Weller 12 soon as it's been out of stock for some time and there doesn't appear to be more coming in the near future. Eventually this will trickle down to all retailers in California and everyone will be out of stock. In that case, the shortage will make itself known to consumers in general, not just K&L shoppers.

Is there a question about booze or the liquor industry that you'd like to see answered here on the blog? Let me know. You know where to find me:

-David Driscoll


Fun New Things 

There are times when big blending houses can be a giant clusterfuck of mismanagement and bad booze. However, there are also moments when large producers with libraries of incredible stock use their size and selection to their advantage, creating something supremely stellar that couldn't be accomplished on a smaller scale. Above, we have a photo of the latter.

The new Hennessy Paradis Imperial Cognac $2,299.99 (not to be confused with the standard Paradis) is one of the few luxury-oriented products I've tasted over the last year where the juice has actually outshined the ornate bottle. And this is one beautiful bottle! Crystal decanters aside, the blenders at Hennessy did an incredible job with the Imperial, pulling out some of their oldest selections for the assemblage. It's so delicate, nuanced, and intricate in style that it's almost an un-Hennessy version of Hennessy. I don't mean that as a slight to the standard Hennessy style, it's just that I would never use the word "delicate" to describe their other brandies. Hennessy Cognacs are normally dark, rich, textural, and full of caramel flavor. The Imperial is lithe, lean, fruity, chameleonic, and haunting. If you've got 2.3 grand to blow on a fancy bottle with a ten pound decanter and crystal stopper that would probably not pass TSA inspection, this is the one to get.

Also just in from our friends at LVMH, the newest incarnation of Grand Marnier Titanium $39.99 (due in tomorrow morning) - basically the same old delicious Grand Marnier recipe without any sugar. While some producers, Ferrand for example, have catered to the sugar-conscious market with "dry" versions of Curacao or orange liqueur, this is the first I've tasted that's literally "dry" - as in sugar-free. What you've got with the Titanium is VSOP or higher grade Cognac with orange zest and spices. I think it's delicious, although I don't know if it's the non-sweet sweetener you've been looking for. I think it's just a tasty Cognac that happens to have orange in it. I would sip this on the rocks or with tonic water, not make it the middle of my new margarita.

This isn't in stock yet, but it has arrived in California! Our first collaboration with Campeon Tequila and El Viejito distillery is bottled and almost ready to go! No more perfume decanter, no more brand-oriented marketing, just vibrant, zesty, unadulterated tequila for a hot price! We plan to have it on the shelf at $29.99 which makes it $10 less than our other high-end blancos. The goal was to create a tequila that was good enough to sip, but not so expensive that you wouldn't want to mix it. More importantly, I made sure that we stayed true to my new expectation: that a tequila should tell you where the agave was grown, the type of soil it was grown in, and the elevation at which it was grown. Especially when we're dealing with blanco tequila.

More on this later!

-David Driscoll


Faultline Questions

We've been getting a lot of questions concerning the new Faultline whiskies, which is great! I'm glad everyone is excited about these because we certainly are too! Which one is the best? Which whisky represents the hottest deal? That's what people want to know and I'm always happy to throw in my two cents. Normally I've got a favorite whisky, a cask that represents tremendous quality to me when we buy a batch from a producer. However, in this case I really don't have one. When we bottle something under the Faultline label we're representing K&L as a store and we're catering to a much larger group of drinkers. Therefore, anything that says Faultline on it should be accessible and easy-to-appreciate on a general level. It should also be a good value. Those are two very important criteria to take into consideration when deciding to purchase a bottle of Faultline. Rarely is the "best" or the "most interesting" whisky from our yearly trip the best value, or the most user-friendly.

With the exception of the Bowmore whiskies (which are truly outstanding at any price), neither the Royal Lochnagar, the Bunnahabhain, the Mortlach, the Miltonduff, the Longmorn, the Cragganmore, nor the 1979 blend represent the best casks we found in Scotland this year. The best casks in my mind are the 1989 Jura, the 1997 Laphroaig, and the 1994 Benriach. That's just based on my own personal taste and speaking from a purely qualitative standpoint - price not included. However, when someone offers you a delicious and charming Bunnahabhain 21 year old that you can retail at $79.99 you just can't say "no." It's kind of like when the distributor lets me offer Glenmorangie 18 for $82.99 or Isle of Jura 16 for $49.99. These aren't the first whiskies I would recommend at full price, but when the cost drops dramatically I've got a completely different take. GlenMo 18 at $82.99 is much different than GlenMo 18 at $129.99. That's kind of what happened with all these Faultline casks.

For example, if the Miltonduff 30 year old would have been $200 a bottle we definitely would have passed. But it wasn't $200. It was $60 cheaper. For $140, sign me up because that's a hot deal. That's kind of the story with these Faultline barrels. Not only are they really good values, but they all have drinkable flavor profiles. The Royal Lochnagar is light and grainy, almost Irish whiskey-like. The Bunnahabhain is rich and soft with just the slightest hint of smoke. The Mortlach, Cragganmore, and Longmorn whiskies are all classic examples of the Highland style. The 1979 blend tastes like good 30 year old blended Scotch. They're all fun. They're all tasty. They're all worth getting. But there's not one that outshines the other. There's no superstar, no destined-to-go-down-in-K&L-history type of whisky here.

With that in mind, if you're having trouble picking out a bottle I would say to you, "Just pick one that catches your eye, either because you've never had a whisky from that distillery, or because you think it sounds interesting." You're not going to end up with a bad bottle, that's for sure. And you're certainly not paying too much for what you're getting.

-David Driscoll